We run small, time-boxed venture experiments. Sponsors get real products. Observer-investors get a front-row seat to the entire build — from first interview to revenue.
We're running a single, tightly scoped micro-venture cycle to prove this model in public.
One problem. One venture. One clear outcome in under three months.
We start from a painful, narrow problem – usually from a sponsor business. No fantasy TAM slides. If we can't see a clear path to value, we don't start.
Interviews, landing pages, fake-door tests, simple offers. Every assumption is written down and tested. You see each experiment and its outcome in the portal.
If the signal is there, we ship a focused product in weeks using our existing stack – SvelteKit, MongoDB and reusable components. No overbuilt v1s.
We either launch and keep scaling, hand off to an operator-founder, or kill it with a clean write-up on what we learned. No zombie projects.
You're not wiring money into a black box. In Cycle #1, you pay for access: to the real experiments, real numbers and real decisions behind one micro-venture.
Weekly updates and live sessions. Experiment board with hypotheses, tests and outcomes. Decision log on why we doubled down or killed ideas.
Real interview notes (sanitized), landing pages, outreach scripts and email sequences. Templates you can reuse in your own deals.
Cycle #1 is not a fund. If a venture clears our traction bar and we later formalise investment vehicles, observers get priority invitations.
Operator-angels, small investors and founders who want to see how disciplined early-stage work actually happens, not just read about it.
You bring a sharp, revenue-linked problem. We dedicate a full cycle to exploring, validating and building around it. At the end, you get either a product with traction or a clear reason to stop.
Every cycle lives inside a shared portal – sponsors and observers see the same experiments, metrics and decisions.
One cycle. One venture. One clear decision.
10–15 interviews, simple landing pages, first signal checks. Kill criteria agreed before we fall in love with any idea.
Offer and pricing tests, clickable prototypes or internal tools. Real users touching something concrete as early as possible.
Smallest shippable product using our existing components. Onboard pilot or paying users. Instrument everything from day one.
Launch plan and continued build, or a clean shutdown report. No endless 'maybe someday' projects – we commit or we stop.
Variant Rocket is the micro-venture arm of Variant Work. We've shipped multiple web products and single-feature tools for small businesses — from conversational CRMs and booking flows to education and referral tracking tools.
Our stack is boring on purpose: SvelteKit, MongoDB and a library of battle-tested modules we reuse across ventures. No pitch theatre. Just short cycles, clear gates and hard decisions.
If you're not sure whether Cycle #1 is for you, these cover most of the first calls we'd have anyway.
We're running a single, tightly scoped micro-venture cycle. 1 sponsor. One venture. A limited number of observer seats.
No spam, no hype. We'll send you the Cycle #1 one-pager and a short form.